Friday 9 January 2009

Creativity


Creativity.
It’s one of those words in the world that is actually so much more than most people will associate it to be. If you were to go up to someone and ask them what they thought creativity was they’d most likely connect it to art in some way or another. In a way it is but it really depends at you think is art.

In a sum of words it seems simply to be the process of creating something new to you or something new all together. However the process, people argue, has two sides to it, the imaginative side at the beginning coming up with the ideas in the first place to then actually creating the final idea. It’s how you really determine how creative someone is, they can be imaginative, coming up with loads of ideas but if they can’t create it then they’re not really creative, or are they? Don’t you have to be creative to keep coming u p with ideas and developing them, this is the big argument.

It’s said humans are the most creative beings on the planet as were the only creatures on the planet to create problems to creatively solve as opposed to animals just trying to create a solution to everyday problems they face in day to day life. We strive to make our lives easier, better as well to keep constantly testing ourselves. Poor things must think were mad.

From the day were born we put our minds to creative use, children have it naturally as their minds are still growing, developing they take everything in and turn it into something. Test have shown that where an adult may give 6-8 ideas for a project where as teenager or child my give up to 60 ideas, problem is as we grow up we seem to lack the interests we had when we’re younger and without practice we lose much of our creative nature.

This is why people associate creativity with art because artists are people constantly practicing and being creativity. However just because people don’t practice being creative in a way most people associate as being creative doesn’t mean that they aren’t. We all have to be creative in some way or another to overcome tasks we run into, like the animals. If we look at how it would be interpreted into the games industry hierarchy you can see everyone uses their creativeness in some way or another. The artists use their creativeness to come up with and design characters, props and scenes for the game. The programmers use their creativeness to give characters their own unique feelings and expressions, to give a personality through movements. Writers create the world, atmosphere and story line for the game, trying to make each one new and different. The art director has to creatively manage the team in order to create what their after create the right decisions.

So obviously the more creativenesses (creative skill) in the team and that is poured into making the game, whether it be a whole new name or a sequel like the halo games, the more enthralling the game will be to player. All ideas pushed to the limits and created to their finest being, from paper to screen, the process of creating an idea.

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